Legal Notice
A Phoenix Contact Company
Flachsmarktstraße 54
32825 Blomberg | Germany
Fax: +49 (0) 5235 3-441154
E-Mail: info@protiq.com
Commercial register number: HRB 8933
VAT ID:DE308331885
Responsible for the content in accordance with §55 para 2 RStV (Interstate Broadcasting Agreement)
Dr. Ralf Gärtner
Please note, that the products available for order at protiq.com can not be picked up or even purchased at the above address. A purchase and the subsequent order processing and delivery is only possible online!
Image references:
We only use own pictures and videos of Protiq GmbH on the protiq platform.
Legal notice:
Hereby Protiq GmbH expressly dissociates itself from all contents relating to any and all linked pages on our homepage and does not adopt the contents as its own. This declaration applies to all links shown on our homepage.
All brands and trademarks mentioned within the online market place protiq.com and, where applicable, all brands and trademarks protected by third parties are subject without restrictions to the regulations of the currently applicable law on trademarks and the rights of ownership of the respective registered owners.
Disclaimer:
All used photos, graphics, logos, texts, videos and further information published here are subject to the copyright of the provider, unless copyrights of third parties exist. All other components of this website are subject to the copyright of Protiq GmbH and are their property. Any further use, reproduction, distribution or public reproduction of the material is not permitted without revocable written consent and non-transferable approval of the provider.
The Protiq logo is a registered trademark and subject to trademark protection. The name Protiq, the Protiq logo and the Protiq domains are registered trademarks and brands of Protiq GmbH.
Protiq GmbH expressly points out that all information is without guarantee and any liability for faulty, incomplete or outdated information is excluded.
Information on online dispute settlement: The EU Commission has provided an internet platform for online dispute settlement (so-called OS Platform) in the first quarter of 2016. The OS platform serves as contact point for out-of-court settlement of disputes concerning contractual obligations arising from online purchase agreements. The OS platform is available under the following link: http://ec.europa.eu/consumers/odr
Technical realization technology, implementation Design & Online-Marketing: DIXENO GmbH - www.dixeno.de
Platform Usage Terms and Conditions of PROTIQ GmbH
1 Scope of Application; Contractual Parties
1.1 PROTIQ GmbH, Flachsmarktstraße 54, 32825 Blomberg ("PROTIQ"), operates an online platform on protiq.com (hereinafter referred to as the "Platform") on which you can purchase services in connection with the manufacture and delivery, in particular in the field of 3D printed products and additive manufacturing, from PROTIQ or from third party providers ("Services").
1.2 These Platform Usage Terms and Conditions of PROTIQ GmbH ("Platform T&Cs") bindingly govern your registration and use of the Platform. You can access, save and print out the currently applicable Platform T&Cs at any time at https://www.protiq.com/en/general-terms-and-conditions/. The text of the contract is not saved by PROTIQ.
1.3 PROTIQ is your contractual partner in relation to the use of the Platform under these Platform T&Cs. If you purchase services or products from a third-party provider via the Platform, only this third-party provider will be your contractual partner in relation to this contract for the purchase of the services or products.
1.4 In addition to these Platform T&Cs, separate Terms and Conditions of PROTIQ or third parties may apply to the purchase of services via the Platform, which will then be incorporated separately when the contract is concluded.
1.5 PROTIQ is authorised to use subcontractors for the provision of services at its own discretion.
2 Conclusion of Contract; Registration
2.1 You submit a binding offer to register for the Platform and use the Platform's range of functions by providing the information required to create a user account as part of the registration process on the Platform under the heading "Open an account" and clicking on the "Save " button ("Offer to register"). When choosing the type of user account, consumers should select "Private customers" and not "Business customers".
2.2 Until you click on the "Save " button, you can cancel the registration process at any time or change the information you have entered by deleting, adding to or correcting the information in the various fields or closing your web browser or tab. After completing the registration process, you can change the information you have entered at any time in your personal customer account under “My account”.
2.3 The contract between you and PROTIQ is concluded when PROTIQ sends a confirmation to the e-mail address used for registration immediately after the offer to register. This e-mail constitutes PROTIQ's acceptance of the offer to register ("Conclusion of Contract").
2.4 You will not incur any costs by concluding this contract.
2.5 The contract can be concluded in German and English.
3 Range and Scope of Services; Availability of the Platform
3.1 The services that PROTIQ provides to you ("Platform Services") are determined by the functionality of the Platform, which can be accessed at protiq.com and include in particular :
a) the provision of the utilisation options of the Platform free of charge after the Conclusion of Contract for the contractually agreed term;
b) enabling the production and delivery of 3D printed products from PROTIQ or third party suppliers;
c) enabling the purchase of Services in connection with 3D printed products and additive manufacturing from PROTIQ or third party providers.
3.2 PROTIQ is entitled to temporarily restrict the use of the Platform at its reasonable discretion if this is necessary with regard to the security, integrity and capacity limits of the Platform or to carry out technical measures on the Platform, such as maintenance work. PROTIQ will take your legitimate interests into account and inform you of any restriction in good time.
4 Prohibited Content; Restricting Access to the Platform
4.1 Prohibited Content
The following content is prohibited on the Platform ("Prohibited Content"):
a) Content that contains personal insults, discrimination, defamation, vulgar, sexual and obscene language, images or similar expressions or graphics that may offend other people;
b) Content that is misleading, discriminatory or fraudulent (e.g. incorrect content);
c) Viruses, malicious codes, software, scripts, files and other mechanisms/techniques that are capable of spying on, attacking, shutting down or otherwise impairing PROTIQ or customers of the Platform, their devices/software used or supporting such an impairment;
d) Infringement of trademarks or other labelling rights relating to the Platform or PROTIQ, an affiliated company or the rights of or contractual restrictions on third parties. In particular, you must also ensure that the content does not violate the terms of use of a third party website;
e) Extraneous content;
f) Content that violates applicable law, e.g. terrorist content, content that violates consumer or youth protection laws, copyright infringements, unlawful, non-consensual sharing of private images or other files;
g) Content that violates these Platform T&Cs or the Production and Delivery T&Cs of PROTIQ (available at https://www.protiq.com/en/marketplace-merchants/protiq-gmbh/).
4.2 Moderation of Content
In order to enforce the provisions of Section 4.1 and these Platform T&Cs, PROTIQ may take the moderation measures described below:
4.2.1 Users of the Platform can notify PROTIQ if they suspect that Prohibited Content has been published on the Platform or content that violates these Platform T&Cs in any other way. If users report Prohibited Content via the electronic tool provided for this purpose and this re-port contains an electronic contact option, PROTIQ will send the users a confirmation of receipt. The reporting user will be notified of our decision regarding the information to which the report relates and we will provide information on the possibilities for redress in respect of this decision.
4.2.2 If PROTIQ learns of any unauthorised use of your customer account, in particular by unauthorised third parties, PROTIQ will temporarily block your customer account. In the event of unauthorised use, PROTIQ is entitled to change your login data.
4.2.3 If PROTIQ has reasonable grounds to suspect that your customer account is being used by you or a third party in an unlawful manner, for example to commit or attempt to commit criminal offences, or to harm PROTIQ, a third-party provider on the Platform, other customers or other third parties in any other way, PROTIQ may also permanently block your customer account.
4.2.4 Unless immediate action by PROTIQ is required to limit the damage, PROTIQ will inform you of the above-mentioned blocking measures in advance.
4.2.5 PROTIQ decides in the above-mentioned cases free of arbitrariness and objectively on the basis of the information available at the time. The measures that PROTIQ takes are primarily based on the type (e.g. criminal offences), the severity (e.g. threats of death or violence), the frequency (in relation to the total number of individual pieces of information and in relation to a certain period of time), the consequences (e.g. whether and how many others have been harmed or affected) and the intention of the acting customer, insofar as this is recognisable.
4.2.6 If PROTIQ takes the aforementioned measures, the decision will always be justified to you ("Statement of Reasons"), provided that PROTIQ is aware of the relevant electronic contact details. PROTIQ will explain what restriction is being applied, the facts and circumstances on which the decision is based, if applicable, information on the use of automated means in the decision-making process, a reference to the legal basis or the contractual provisions concerned and inform you of the possibilities for redress available in relation to the decisions.
4.2.7 PROTIQ may also take action against you or content that violates applicable law, if the competent national judicial or administrative authorities have issued an order based on applicable law to take action against you or one or more specific pieces of illegal content. In this case, we will not provide you with a self-drafted Statement of Reasons as described in Section 4.2.6 but will inform you of the order received and its execution. You will also receive a statement of reasons from the competent national judicial or administrative authority and will be informed about the will be informed about the redress mechanisms available and the description of the territorial scope of the order.
4.2.8 If PROTIQ becomes aware of information that gives rise to the suspicion that a criminal offence has been, is being or may be committed that poses a threat to the life or safety of one or more persons, we will immediately inform the competent law enforcement or judicial authorities of our suspicions and provide all available relevant information to the extent we are legally authorised to do so.
5 Information on Recommender Systems
5.1 The order in which third party providers are displayed on the Platform is exclusively alphabetical within the framework of the general provider overview. It is not possible for you to influence this order through filters or a different sorting.
5.2 You can sort the order in which materials and finishes are displayed in the component configuration based on the following criteria: (i) "Processing method", (ii) "Price (low to high)", (iii) "Price (high to low)" or (iv) "Popularity". The sorting can be selected as desired. The display can also be influenced by the following filters: (i) favourites, (ii) material group, (iii) manufacturing group, (iv) manufacturing process, (v) material properties or by (vi) merchant requirements (e.g. by certification, shipping method or maximum production time).
5.3 You can determine the order in which the suppliers are displayed in the context of a specific material or finishing on the basis of the order and filters described in Section 5.2.
5.4 The order in which user reviews about PROTIQ and the third-party providers are displayed is chronological, so that the most recent review is displayed first. It is not possible for you to influence this order through filters or a different sorting.
5.5 No further ranking takes place. In particular, there is no possibility for third party providers to influence the ranking by paying a direct or indirect remuneration to PROTIQ.
6 Your Obligations
6.1 You are obligated to provide truthful and complete information in the offer, insofar as this is necessary for the conclusion of the contract and the information is declared as mandatory information as part of the registration process. You are also obligated to inform PROTIQ immediately of any changes to this mandatory information by updating the changed details in your customer account.
6.2 You are obligated to keep your login data secret and to protect it against unauthorised access by third parties. If you suspect that your login data or customer account has been misused, you are obligated to inform PROTIQ immediately.
7.2 Claims of the customer for damages or reimbursement of futile expenses (Sec. 284 BGB) shall only exist in accordance with the following Section 8, even in the event of defects in the Platform.
a) for damages resulting from injury to life, body or health,
8.2 The liability limitations arising from Section 8.1 shall also apply towards third parties and in the event of breaches of duty by persons (including in their favour) for whose fault PROTIQ is responsible under the statutory provisions.
8.3 The liability limitations arising from Section 8.1 and 8.2 shall not apply if a defect has been fraudulently concealed or a guarantee has been given for the quality of the products, for claims under the Product Liability Act (Produkthaftungsgesetz) and in the event of data protection violations.
9.2 You can cancel this contract at any time without observing a period of notice.
9.3 PROTIQ may terminate this contract with a notice period of 14 days.
9.4 The right to terminate for good cause remains unaffected. Good cause that entitles PROTIQ to terminate the contract exists in particular in the event of ongoing operational disruptions due to force majeure that are beyond PROTIQ's control, such as natural disasters, fire or network failure for which PROTIQ is not responsible.
9.5 The text form (e.g. by e-mail or letter) is sufficient to declare a formally effective termination.
10.2 A valid reason exists in particular if the changes are necessary to a not insignificant extent due to a disruption of the equivalence relationship of the contract that was unforeseeable for PROTIQ at the time the contract was concluded or are necessary for the further performance of the contract due to changes in case law or legislation.
10.3 This Section 10 does not apply to changes to a principal obligation.
10.4 PROTIQ will send you the amended Platform T&Cs in text form prior to the planned entry into force and will point out the new regulations and the date of entry into force separately. At the same time, PROTIQ will grant you a reasonable period of at least six weeks to declare whether you accept the amended Platform T&Cs for further use of the Platform.
10.5 If no declaration is made by you within this period, which begins on receipt of the message in text form, the amended Platform T&Cs shall be deemed to have been agreed.
10.6 PROTIQ will inform you separately of this legal consequence, i.e. the right of objection, the objection period and the significance of silence, at the beginning of the period.
a) ensure compliance with applicable law and/or implement changes to relevant legislation, case law and regulatory requirements;
b) rectify errors, make technical adjustments and improvements, such as adapting the Platform to a new technical environment or transferring the Platform to a new hosting Platform;
c) change the structure, design or layout of the Platform, including changing the name of the Platform or rebranding, or changing, improving and/or enhancing the available features and functions;
d) maintain the operation of the Platform;
e) adapt the Platform to changing market conditions such as increased user numbers; and
f) ensure the security of the Platform.
11.3 If we make changes in accordance with Section 11.1 and these are changes that affect your access to or use of the Platform more than insignificantly ("Major Change"), we will inform you of this at least six weeks in advance by e-mail ("Change Notice"). The Change Notice will contain a description and the date on which the Major Change will be made as well as information about your rights as described below.
11.4 In the event of a Major Change, you have the right to terminate the contract free of charge within 30 days. If you do not reject the Major Change or do not terminate the contract within this period, we will assume that you accept the changes.
11.5 The time limit in Section 11.4 shall commence upon receipt of the Change Notice by you. If the change is made after you have received the Change Notice, the period shall not begin until the time of the change.
11.6 These Platform T&Cs apply accordingly to all changes made and to the use of the service in the respective changed version.
12.2 Addressees of restrictive measures in accordance with Section 4.2 and reporting persons ("Complainants") can lodge a complaint against a moderation decision by PROTIQ.
12.3 Complaints can be lodged by using the complaint form in the footer of the website of the Plaform under DSA reporting system, also available at https://www.protiq.com/service/kontaktstelle-dsa/?formtype=4. In order to ensure that the complaint is sufficiently precise and substantiated, the information and instructions provided on the input form must be followed. The lodging of an appeal is free of charge.
12.4 PROTIQ will examine and process the complaint promptly, without discrimination, carefully and free of arbitrariness. PROTIQ ensures this through appropriately trained employees.
12.5 If a complaint contains sufficient grounds to believe that the decision not to act on a report is unfounded or that the information to which the complaint relates is neither unlawful nor in breach of the contracts in force between us and the users, or if it contains information showing that the behaviour of the Complainant does not justify temporary or permanent blocking of the user, PROTIQ will immediately reverse the moderation decision.
12.6 In the event that the Complainant is notified of a decision by means of a Statement of Reasons or notification in accordance with Section 4.2.1 PROTIQ reserves the right to only process complaints that have been submitted within a period of six months after the decision has been communicated by means of the above-mentioned statement of reasons or notification.
12.7 PROTIQ shall immediately inform the Complainant of the reasoned decision that PROTIQ has taken with regard to the content to which the complaint relates and shall inform the Complainant of the possibility of out-of-court dispute resolution and other available remedies. With regard to out-of-court dispute resolution, the Complainant is entitled to choose an out-of-court dispute resolution body that is certified in accordance with Art. 21(3) of the Digital Services Act (Regulation (EU) 2022/2065 – “DSA”). However, these bodies are not authorised to bring about a binding agreement between the Complainant and PROTIQ, and PROTIQ may refuse to cooperate with such an out-of-court dispute resolution body if a dispute has already been resolved regarding the same content and the same grounds for the alleged illegality or incompatibility of content with the contracts in force between PROTIQ and the users.
12.8 These rules do not restrict or limit the Complainant's right to use other judicial procedures or measures under applicable law.
14.1 Right of Withdrawal Instructions
Right of Withdrawal Instructions
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day of the conclusion of the contract. To exercise the right of withdrawal, you must inform us
PROTIQ GmbH
Flachsmarktstraße 54
32825 Blomberg
Tel.: +49 5235 3-43800
Email address: service@protiq.com
of your decision to withdraw from this contract by an unequivocal statement (e.g. a letter sent by post or email). You may use the attached model withdrawal form, but it is not obligatory.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we shall reimburse to you all payments received from you, including the costs of delivery (with the exception of the supplementary costs resulting from your choice of a type of delivery other than the least expensive type of standard delivery offered by us), without undue delay and in any event not later than 14 days from the day on which we are informed about your decision to withdraw from this contract. We will carry out such reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
If you requested to begin the performance of services during the withdrawal period, you shall pay us an amount which is in proportion to what has been provided until you have communicated us your withdrawal from this contract, in comparison with the full coverage of the contract.
14.2 Model withdrawal form
Model withdrawal form
(complete and return this form only if you wish to withdraw from the contract.)
- To PROTIQ GmbH, Flachsmarktstraße 54, 32825 Blomberg, service@protiq.com:
- I/We (*) hereby give notice that I/We (*) withdraw from my/our (*) contract of sale of the following goods (*1)/for the provision of the following service (*),
- Ordered on (*)/received on (*),
- Name of the consumer(s),
- Address of the consumer(s),
- Signature of the consumer(s) (only if this form is notified on paper),
- Date
__________
(*) Delete as appropriate.
15 Choice of Law and Place of Jurisdiction
15.1 These Platform T&Cs and the contractual relationship between PROTIQ and you shall be governed by the laws of the Federal Republic of Germany, excluding the UN Convention on Contracts for the International Sale of Goods, provided that you have your habitual resi-dence in Germany or have your habitual residence in a country that is not a member of the European Union. If you have your habitual residence in a member state of the European Un-ion, this shall only apply unless mandatory provisions of the law of the state in which you have your habitual residence provide otherwise.
15.2 The exclusive place of jurisdiction for all disputes arising from or in connection with this contract is Cologne (Germany), provided that the contracting parties are merchants (Kaufleute) or you have no general place of jurisdiction in Germany or in another EU mem-ber state or have moved your permanent residence abroad after this contract has come into effect or your place of residence or habitual residence is not known at the time the action is brought.
Status: August 2024
PROTIQ on data protection
Use and disclosure of personal data
Data processing on this website
- Browser type/version
- Operating system used
- The URL (website) accessed on our systems
- Referrer URL (the website which referred to our website)
- Host name and full IP address of the accessing computer
- Date and time of query
- Retrieved data volume and data types
Registration on our website
Newsletter
Contact forms
Your personal data, which you provide to us when using the various contact forms, will be used exclusively for processing your specific request to us. Information on the processing of your contact data in this context can be found at: Use of contact formsCustomer management/Order processing
Your personal data, which you provide to us within the scope of order processing, will be used exclusively for processing the respective business transactions with you. Information on processing your data within the customer management and for processing busi-ness transactions can be found at: Customer Management and Order Processing
The purposes of the processing for which the personal data are intended:
Execute a contractual relationship with a customer for the supply of goods and services and for handling transports / returns / complaints / escalation management as well as payment transactions.
Legal basis for the processing:
Art. 6 (1) (b) GDPR
(required to fulfill an agreement or to initiate an agreement)
Art. 6 (1) (f) GDPR
(legitimate interests)
For legitimate interests, see “Purposes of the processing” above. Phoenix Contact customers are exclusively legal persons, or persons who are involved in business transactions, about whom information is collected or who are evaluated within the company.
Categories of personal data that are processed:
Name, address (customer, delivery address, billing address), contact details (telephone, fax, email), bank details
Results of the sanction list checks
Source (origin) of the data:
From the data subject
Recipient(categories) of the data:
Service areas of the parent company if necessary, to fulfil the agreement.
Subcontractors needed in individual cases to process the business transaction, such as transport service providers, authorities, etc.
Transfer of data to a third country or an international organization and the associated safeguards to protect the data:
We do not transmit your data to third countries, unless it is necessary for the processing of the order or your request or order originates from the respective country.
Storage duration of the data:
Retention period according to legal provisions pursuant to the respective applicable law (max. 10 years).
Legal or contractual necessity to provide the data, as well as any consequences of failure to provide the data:
The processing of the personal data mentioned here is essential for executing the contractual relationship or is required by law.
Without these data we cannot process business transactions.
Automated decision-making / Profiling:
There will be no automated decision-making or profiling based on your collected data.
Supplier management/Purchase order processing
Your personal data, which you provide to us within a purchase order, will be used exclusively for processing the respective business transactions with you. Information on processing your data within the supplier management and for handling business transactions can be found at: Supplier management and purchase order processingApplication details
Information on the use of cookies or similar technologies
General information on cookies
First-party and third-party cookies
First-party cookies |
Cookies that are placed and accessed by the operator of the website as the controller or by a processor engaged by the controller |
Third-party cookies |
Cookies that are placed and accessed by controllers other than the operator of the website that are not processors engaged by the operator of the website |
Transient and persistent cookies
Transient cookies (session cookies) |
Cookies that are automatically deleted when you close your browser |
Persistent cookies |
Cookies that remain stored on your device for a certain period of time after the browser is closed |
Consent-free cookies and cookies requiring consent
Consent-free cookies |
Cookies that have as their sole purpose to transmit a message using an electronic communications network
|
Cookies requiring consent |
Cookies for all purposes of use other than those mentioned above |
Management of the cookies used on our website
Granting and withdrawing consents to the use of cookies in the data protection settings of our website
Managing cookies using browser settings
Cookies used on our website
Further information on the consent tool Usercentrics:
Usercentrics
We do not use automatically activated plug-ins (e.g. iFrames) of social networks on our websites. Our social network buttons such as Facebook, Twitter, Xing, LinkedIn, YouTube, Instagram etc. are merely links to the providers' pages or activate the desired cloud service. As soon as you click on these links, you will be redirected to the pages of the social network or the respective cloud service will be activated. Please note that as soon as you are on the websites of the social networks or cloud services, their privacy policies apply.
In addition, we have an online presence on some of these social networks and platforms to promote our business, inform interested parties/users about our products and services and communicate with them. On some of these platforms, user data is processed outside the European Union (EU), including in countries where a level of data protection comparable to that in the EU cannot be guaranteed. Your personal data is often used for the platform's own purposes, e.g. for market research and advertising purposes or to analyze user behavior in order to create user profiles. For this purpose, cookies are usually stored on the user's device by these platforms.
Although we do not have access to the profile data processed by the platforms, we may be a joint controller of the data processing in accordance with the relevant data protection laws. Users' personal data is processed on the basis of our legitimate interests in easy information and communication with users (where the GDPR applies: Article6(1)(f) GDPR). For further information, please contact our designated contact point.
Detailed information about the processing of your personal data and possible opt-out options can be found at the social media platforms linked below:
Facebook
Privacy policy at: https://www.facebook.com/about/privacy,
Opt-out at: https://www.facebook.com/settings?tab=ads.
Instagram
Privacy policy at: http://instagram.com/about/legal/privacy/
Opt-out at: http://instagram.com/about/legal/privacy/ (point VI.).
YouTube
Privacy policy at: https://www.google.de/intl/de/policies/privacy/,
Opt-out at: https://adssettings.google.com/.
Twitter/X
Privacy policy at: https://twitter.com/de/privacy,
Opt-out at: https://twitter.com/personalization.
LinkedIn
Privacy policy at: https://www.linkedin.com/legal/privacy-policy,
Opt-out at: https://www.linkedin.com/psettings/.
XING
Privacy policy at: https://privacy.xing.com/de/
Opt-out at: https://privacy.xing.com/de/datenschutzerklaerung
TikTok
Privacy policy at: https://www.tiktok.com/legal/page/eea/privacy-policy/en
PROTIQ GmbH is active on the TikTok platform under the name protiq, where it creates and shares short videos on 3D printing and its areas of application. PROTIQ GmbH is responsible for the content. TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland (“TikTok Ireland”), TikTok Information Technologies UK Limited WeWork, 125 Kingsway, London, WC2B 6NH (“TikTok UK”) is responsible for data processing within the meaning of the General Data Protection Regulation (GDPR) for your data transmitted to TikTok and its processing. You can contact TikTok's Data Protection Officer via the online contact form provided by TikTok at: https://www.tiktok.com/legal/report/DPO
Trusted Shops
Use of the web analysis technology “Google Analytics”
If you have given your consent, we use the web analysis technology “Google Analytics” using cookies.
Web analytics enables the collection and evaluation of information about the activities of users of our website, including interaction by users with embedded videos on our website. The information obtained serves us to improve our website and to better achieve the goals of our website (e.g. increasing page views).
This also includes carrying out ”A/B tests“ (also known as ”split testing“), in which we test different display versions of our website against each other. This involves collecting, evaluating, and comparing details of usage behavior in different display versions.
When you visit our website, the web analysis tool Google Analytics collects information about your use of our website and stores it in a device-related profile. To be able to assign this information to your device, your device is assigned a unique ID which is linked to the device-related profile. This ID is stored in cookies on your device. During your visit to our website, your device can be recognized there on the basis of the ID assigned to it.
Such an assignment can also be made via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising there) instead of via the ID. In this way, actions taken by you using different devices can also be assigned to you as a unique user and included in aggregated reports on the surfing behavior of our users.
Even without your consent, Google Analytics is used to simply analyze access to our website. This enables us to recognize where visitors who have not given their consent come from (country, region, and possibly city) and which pages are opened and how often. No cookies are used and no profiles are created, so it is not possible to recognize whether different page views were made by the same person or by different people. Google Analytics uses this information to model the (presumed) behavior of our visitors on the basis of empirical values.
Details of the personal data that is processed
Categories of personal data processed |
Personal data included in the categories |
Sources of the data |
Obligation of the data subject to provide the data |
Storage duration |
Web analytics HTTP data |
Log data that is generated via the Hypertext Transfer Protocol (Secure) (HTTP(S)) for technical reasons when using the web analysis tool deployed on our website: This includes IP address, type, and version of your internet browser, operating system used, site accessed, site accessed before visiting the site (referrer URL), and date and time of the visit. |
Users of our website |
Provision of the data is not a statutory or contractual requirement or a requirement necessary to enter into a contract. There is no obligation of the data subject to provide the data. If the data is not provided, we cannot carry out a web analysis. |
IP anonymization is activated on our website for the use of the web analysis tool. This means that the IP address transmitted via the browser for technical reasons is anonymized before being stored by shortening the IP address (by deleting the last octet of the IP address). Moreover we only process the log data temporarily for the duration of the visit to our website. |
Web analytics device data |
Data that is assigned to your device by the web analysis tool used on our website: This includes a randomly generated unique ID to (re)identify your device. It also includes certain parameters relevant for web analysis. This data is stored in cookies on your device and can be read when visiting our website. |
Users of our website |
Provision of the data is not a statutory or contractual requirement or a requirement necessary to enter into a contract. There is no obligation of the data subject to provide the data. If the data is not provided, we cannot carry out a web analysis. |
We store the unique ID for the duration of your consent. We only process parameters relevant for web analysis temporarily for the duration of the visit to our website. We delete this data when you withdraw your consent. |
Web analytics profile data |
Data generated by the web analysis tool used due to the triggering of events on our website and stored in a device-related profile: This includes data about the use of our website, in particular page visits, video views, frequency of visits, and time spent on the pages visited. This also includes the unique ID assigned to your device. |
Independently generated |
- |
We store the unique ID for the duration of your consent. We store information about the use of our website for a period of 14 months from collection. We delete this data when you withdraw your consent. |
Details of the processing of the personal data
Purpose of processing the personal data |
Categories of personal data processed | Legal basis and, where applicable, legitimate interests |
Recipients |
Web analytics (profile- and cookie-based): Web analytics enables the collection and evaluation of information about the activities of users of our website. When you visit our website, including embedded videos on the site, the web analysis tools used by us collects information about your use of our website and stores it in a device-related profile. To be able to assign this information to your device, a unique ID is assigned to your device, which is linked to the device-related profile. This ID is stored in cookies on your device. During your visit of our website, your device can be recognized there on the basis of the ID assigned to it. Such an assignment can also be made via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising there) instead of via the ID. In this way, actions taken by you using different devices can also be assigned to you as a unique user and included in aggregated reports on the surfing behavior of our users. The aim of the analysis is to examine where the users of our website come from, which areas of our website are visited and how often and for how long which page/which video and categories are viewed. The information obtained is used to improve our website and to better achieve the goals of our website (e.g. increasing pages views). |
Web analytics HTTP data Web analytics device data Web analytics profile data |
Consent (if the GDPR applies: Article6(1)(a) GDPR) |
Website providers Web analytics service provider |
A/B tests based on web analytics: Web analysis also includes carrying out “A/B tests” (also known as “split testing”), in which we test different display variants of our website against each other. This test method gives us the opportunity to automatically display different display variants of a particular page to different users of our website. Details of user behavior are recorded, evaluated and compared in different display variants (e.g. evaluation of which display variant of our newsletter registration form is used to subscribe to the newsletter more frequently). |
Web analytics HTTP data Web analytics device data Web analytics profile data |
Consent (if the GDPR applies: Article6(1)(a) GDPR) |
Website providers Web analytics service provider |
Simple evaluation of access (without cookies and without profiling): Even without your consent, a simple analysis of access to our website is carried out. This allows us to recognize where visitors who have not given their consent come from (country, region, and possibly city) on an anonymous basis and which pages are opened and how often. No cookies are used and no profile is created, so it is not possible to recognize whether different page views were made by the same person or by different people. Our web analysis tools use this information to model the (presumed) behavior of our visitors on the basis of empirical values. Such modelled usage activities are added to the evaluations of the consent-based device-related profiles described above in order to obtain an (estimated) overall picture of our usage activities. We use the information obtained to improve our website and better achieve our website goals (e.g. increasing page views). |
Web analytics HTTP data |
Pursuing legitimate interests under balancing of interests (if the GDPR applies: Article6(1)(f) GDPR): Our legitimate interest is the collection of certain basic information on access to our website for the anonymous measurement of our web audience. |
Website providers Web analytics service provider |
Use of the marketing technologies GoogleAds, Microsoft Ads and LinkedIn Insight Tag
If you have given your consent, we will use marketing technologies from the providers Google, Microsoft and LinkedIn for conversion tracking and remarketing on our website.
“Conversions“ are user activities on our website as determined by us. “Conversion tracking” is a process that tracks what happens after you interact with our ads on search engines or other websites. For example, we can see whether you have subsequently taken a particular action on our website.
If our ads are displayed to you on search engines or on other websites or if you interact with our ads, information about this may be collected (if applicable, depending on your consent to the relevant website operator) and stored in a device-related profile. To be able to assign this information to your device, a unique ID can be assigned to your device (if applicable, depending on your consent to the relevant website operator), which is linked to the device-related profile. This ID can be stored in cookies on your device (if applicable, depending on your consent to the relevant website operator). If you subsequently visit our website, the information stored in these cookies can be read. In this way, your device can be recognized by the ID and, on the basis of this ID, the information stored in the device-related profile about the view of our ads can be retrieved and additional data can be stored. This allows us to collect information about the use of our website, in particular the “conversions“ triggered by you.
Such an assignment can also be made by performing a comparison of hashed contact information instead of via the ID or, where applicable, via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising). In this way, actions taken by you using different devices can also be assigned to you as a unique user.
This allows us to observe which keywords, ads, ad groups, and campaigns lead to the user actions we want. We can also understand how our return on investment (ROI) is generated and make more informed decisions about our advertising expenses. We can also automatically optimize our advertising campaigns according to our business goals.
Remarketing
“Remarketing” (or “retargeting”) means that we can specifically re-address users who have already interacted with our website, for example with ads on search engines or on other websites that participate in the same advertising networks as us.
When you visit our website, information about your use of our website is collected and stored in a device-related profile. In order to associate this information with your device, your device is assigned a unique ID that is linked to the device-related profile. This ID is stored in cookies on your device. If you subsequently use search engines with the same device or visit other websites that participate in the same advertising network, your device can be recognized there on the basis of the ID assigned to it (possibly subject to your consent to the relevant operator of the website) and on the basis of this ID the stored information about the use of our website, including the assignment of your device-related profile to certain advertising segments, can be retrieved. In this way, the provider of the remarketing tool we use can present our ads to you there specifically. Such an assignment can also be made by performing a comparison of hashed contact information instead of via the ID or, where applicable, via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising). In this way, actions taken by you using different devices can also be assigned to you as a unique user. In this way, the provider of the remarketing tool we use can present our ads to you there specifically.
When you visit the relevant search engines or other websites that participate in the same advertising network, information about your use of the search engine or other website may be collected and added to your device-related profile (if applicable, depending on your consent to the relevant website operator) in order to enable better personalization and optimization of how different ads are displayed.
Based on the information stored in your device-related profile, we and the provider of the relevant remarketing tool used by us can personalize our ads specifically for you.
Based on the information stored in your device-related profile, the provider of the remarketing tool used by us also determines billing-relevant factors of the ad placement in order to be able to bill us for its services.
We are jointly responsible for the use of these marketing technologies on our website with the provider of the marketing technology concerned. Any further processing of the data by the provider concerned for its own purposes or purposes of third parties is the sole responsibility of the provider. Information on joint responsibility and information on the privacy policies of the various providers is contained in the following.
Details of the personal data that is processed
Categories of personal data processed |
Personal data included in the categories |
Sources of the data |
Obligation of the data subject to provide the data |
Storage duration |
GoogleAds Microsoft Ads LinkedIn Insight Tag HTTP data |
Log data that is generated via the Hypertext Transfer Protocol (Secure) (HTTP(S)) for technical reasons when using the relevant marketing tool deployed on our website: This includes IP address, type, and version of your internet browser, operating system used, site accessed, site accessed before visiting the site (referrer URL), and date and time of the visit. |
Users of our website |
Provision of the data is not a statutory or contractual requirement or a requirement necessary to enter into a contract. There is no obligation of the data subject to provide the data. If the data is not provided, we cannot carry out any remarketing or conversion tracking. |
90 days |
GoogleAds Microsoft Ads LinkedIn Insight Tag Device data |
Data that can be assigned to your device (if applicable, depending on your consent to the relevant website operator), when our ads are displayed to you on search engines or on other websites, when you interact with our ads, or when you access our website: This includes a unique ID to (re)identify your device. This data may be stored in cookies on your device (if applicable, depending on your consent to operators of other websites) when our ads are displayed to you on search engines or on other websites, when you interact with our ads, or when you access our website. When you access our website or the relevant search engines and other websites participating in the same advertising networks, the information stored in these cookies may be read. |
Users of our website |
Provision of the data is not a statutory or contractual requirement or a requirement necessary to enter into a contract. There is no obligation of the data subject to provide the data. If the data is not provided, we cannot carry out any remarketing or conversion tracking. |
90 days |
GoogleAds Microsoft Ads LinkedIn Insight Tag Profile data |
Data that is collected by the relevant marketing tool and stored in a device-related profile (if applicable, depending on your consent to the relevant website operator) when our ads are displayed to you on search engines or on other websites participating in the same advertising network, or when you interact with such ads: This includes a unique ID assigned to your device and information on our ads that are displayed to you on search engines or on other websites participating in the same advertising network, or that you have interacted with there. This also includes information on use of the relevant search engine or other website. This can also include hashed contact data (e.g. an email address) that is known to the marketing tool concerned as well as technical information on your device that can be read from it (e.g. screen size). |
Collected by the marketing tool on search engines or other websites |
- |
90 days |
Data generated by the marketing tool used on our website and additionally stored in the device-related profile when you visit our website. This includes the unique ID assigned to your device as well as information about the use of our website, in particular page views, frequency of views, and time spent on viewed pages, including the “conversions” triggered by you. This can also include hashed contact data (e.g. an email address) entered by you on our website as well as technical information on your device that can be read from it (e.g. screen size). This also includes the results of the evaluation of this information, in particular the allocation of your device-related profile to certain advertising segments. |
Collected by the marketing tool on our website |
- |
90 days |
Details of the processing of the personal data
Purpose of processing the personal data |
Categories of personal data processed |
Legal basis and, where applicable, legitimate interests |
Recipients |
Conversion tracking: “Conversions” are user activities on our website that are defined by us. “Conversion tracking” is a process recording what happens after our adverts have been shown to you on search engines or on other websites or after you have interacted with our adverts on search engines or on other websites. For example, we can see whether you have subsequently performed a certain action on our website. If our adverts are displayed to you on search engines or on other websites or if you interact with our adverts, information about this may be collected (if applicable, depending on your consent to the relevant website operator) and stored in a device-related profile. To be able to assign this information to your device, a unique ID may be assigned to your device (if applicable, depending on your consent to the relevant website operator), which is linked to the device-related profile. This ID can (if applicable, depending on your consent to the relevant website operator) be stored in cookies on your device. When you subsequently visit our website, the information stored in these cookies can be read. In this way, your device can be recognized using the ID and the information stored in the device-related profile about your visit to our ads can be retrieved and further data can be stored using this ID. This enables us to record information about the use of our website, in particular the “conversions” triggered by you. Such an assignment can also be made by performing a comparison of hashed contact information instead of via the ID or, where applicable, via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising). In this way, actions taken by you using different devices can also be assigned to you as a unique user. This allows us to observe which keywords, ads, ad groups, and campaigns lead to the user actions we want. We can also understand how our return on investment (ROI) is generated and make more informed decisions about our advertising expenses. We can also automatically optimize our advertising campaigns according to our business goals. |
For Google: GoogleAds HTTP data GoogleAds device data GoogleAds profile data For Microsoft: Microsoft Ads HTTP data Microsoft Ads device data Microsoft Ads profile data For LinkedIn: LinkedIn Insight Tag HTTP data LinkedIn Insight Tag device data LinkedIn Insight Tag profile data |
Consent (if the GDPR applies: Article6(1)(a) GDPR) |
Marketing tool provider |
Remarketing: “Remarketing” (or “retargeting”) means that we can specifically re-address users who have already interacted with our website, for example with ads on search engines or on other websites that participate in the same advertising networks as us. When you visit our website, information about your use of our website is collected and stored in a device-related profile. In order to associate this information with your device, your device is assigned a unique ID that is linked to the device-related profile. This ID is stored in cookies on your device. If you subsequently use search engines with the same device or visit other websites that participate in the same advertising network, your device can be recognized there on the basis of the ID as-signed to it (possibly subject to your consent to the relevant operator of the website) and on the basis of this ID the stored information about the use of our website, including the assignment of your device-related profile to certain advertising segments, can be retrieved. In this way, the provider of the remarketing tool we use can present our ads to you there specifically. Such an assignment can also be made by performing a comparison of hashed contact information instead of via the ID or, where applicable, via a link to your account with the relevant provider (e.g. your Google account if you have activated personalized advertising). In this way, actions taken by you using different devices can also be assigned to you as a unique user. In this way, the provider of the remarketing tool we use can present our ads to you there specifically. |
For Google: GoogleAds HTTP data GoogleAds device data GoogleAds profile data For Microsoft: Microsoft Ads HTTP data Microsoft Ads device data Microsoft Ads profile data For LinkedIn: LinkedIn Insight Tag HTTP data LinkedIn Insight Tag device data LinkedIn Insight Tag profile data |
Zustimmung (wenn die DSGVO gilt: Artikel6(1)(a) GDPR) |
Marketingtool-Anbieter |
Profile enrichment by the provider of the remarketing tool used by us: When you visit search engines or other websites that participate in the same advertising network, the provider of the remarketing tool used by us may add information about your use of that the relevant search engine or other website and information about the ads you are presented with or have interacted with there to the device-related profile in order to enable better personalization. In addition, the enrichment of profiles enables the provider of the remarketing tool used by us to optimize how various ads are displayed for us and other companies for which it displays ads (e.g. controlling the frequency with which certain ads are displayed). |
For Google: GoogleAds device data GoogleAds profile data For Microsoft: Microsoft Ads device data Microsoft Ads profile data For LinkedIn: LinkedIn Insight Tag device data LinkedIn Insight Tag profile data |
Zustimmung (wenn die DSGVO gilt: Artikel6(1)(a) GDPR) |
Marketingtool-Anbieter |
Personalization of ads: We and the provider of the remarketing tool used by us personalize our ads specifically for you on the basis of your device-related profile, in particular on the basis of your use of our website. For this purpose, we analyze the information stored in your profile and on this basis assign your profile to certain advertising segments. |
For Google: GoogleAds profile data For Microsoft: Microsoft Ads profile data For LinkedIn: LinkedIn Insight Tag profile data |
Zustimmung (wenn die DSGVO gilt: Artikel6(1)(a) GDPR) |
Marketingtool-Anbieter |
Determination of billing-relevant factors for ads placed by the provider of the remarketing tool used by us: The information stored in your device-related profile is also used by the provider of the remarketing tool we use to evaluate the ads displayed to your device that lead to our website via the provider in order to bill us for its services. For the purpose of billing us, the provider must determine the number of visits to our website via these ads and other factors relevant for billing. |
For Google: GoogleAds profile data For Microsoft: Microsoft Ads profile data For LinkedIn: LinkedIn Insight Tag profile data |
Zustimmung (wenn die DSGVO gilt: Artikel6(1)(a) GDPR) |
Marketingtool-Anbieter |
We would also like to point out the use of the following tool:
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ADCELL
We have integrated ADCELL on our website. ADCELL is an affiliate marketing software from Firstlead GmbH, Rosenfelder Str. 15-16, 10315 Berlin, Germany. We use ADCELL to measure success and bill our affiliate partners.
ADCELL uses cookies to be able to assign visitors via affiliate links of our partners and to trace the origin of orders.
In this context, the following data is generally collected and stored Identification number of the affiliate partner, identification number of the user, information on the advertising material clicked on and, if applicable, order data and values.
Your IP address and other identification features such as your user agent are also transmitted to the provider.
ADCELL is used on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG.
The specific storage period of the processed data cannot be influenced by us, but is determined by Firstlead GmbH. Further information can be found in the privacy policy for ADCELL: https://www.adcell.de/datenschutz
Supplementary information regarding the use and transfer of personal data
Secure communication on the Internet
Data subject rights
Update to this Privacy Policy
Right of access / changing and deleting personal data Information in accordance with Article 13 or 14 GDPR
Please appreciate that we require proof of identity to handle any requests regarding your person-al data we have stored.